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Apollo.io

Sales intelligence and outreach platform for lead generation and CRM automation

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What is Apollo.io?

Apollo.io is an all-in-one sales intelligence and engagement platform that helps professionals find leads, manage outreach, and automate follow-ups. It combines a massive B2B contact database with CRM tools, email sequencing, and analytics. Freelancers, agencies, and small businesses can use Apollo.io to scale prospecting and build client pipelines faster without juggling multiple tools.

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How Does Apollo.io Work?

1

Create a free account and define your target audience or ideal client profile

2

Search Apollo’s contact database for verified emails and leads

3

Build automated email sequences and outreach campaigns

4

Track performance, replies, and conversions directly in the dashboard

Key Features

  • Access to 275M+ verified B2B contacts and 60M+ company profiles
  • Built-in email sequencing and CRM functionality
  • Real-time intent data and enrichment tools
  • Integrations with Gmail, LinkedIn, and major CRMs
  • Free tier with limited daily contact credits

Pricing

Free (1,200 credits per user/year)

Paid from

$49/month

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Pros

+Huge verified database with accurate contact data
+Combines CRM, outreach, and automation in one platform
+Easy-to-use interface and strong integrations
+Great free tier for small teams or freelancers

Cons

Email deliverability depends on setup and domain reputation
Can feel complex for beginners new to sales tools
Higher-tier plans needed for full automation and reporting
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